HarperCollins is venturing into the realm of AI by partnering with Toonstar, an AI animation studio, to transform its book franchises into animated digital shows. The first project will adapt Lisa Greenwald’s 'Friendship List' series, which will also include a graphic novel. Toonstar, known for simplifying animation production through AI, claims that its technology allows for episodes to be produced 80% faster and 90% cheaper than industry norms. Despite its initial focus on Web3 and NFTs, the studio has shifted its emphasis to traditional animation, evidenced by its successful YouTube series 'StEvEn and Parker', which boasts 3.38 million subscribers. Toonstar co-founder John Attanasio expressed excitement about the collaboration, emphasizing the importance of maintaining the author's vision while utilizing their innovative production technology. However, questions remain about whether Toonstar can create engaging animated content that resonates with audiences.