William Lees-Jones, owner of JW Lees brewery in Middleton, Greater Manchester, has announced that the brewery is set to achieve record sales, surpassing £100 million in turnover for the first time. This milestone comes after the successful reintroduction of the iconic Boddingtons beer, which has generated significant demand since its launch last September. The brewery's growth has been recognized with Lees-Jones being named Business Leader of the Year at the Publican Awards, where he highlighted his ongoing advocacy against government taxation on the hospitality sector.

The Boddingtons brand, now owned by Budweiser, has become a substantial part of JW Lees' production, expected to represent 20% of the brewery's output in the coming year. Lees-Jones emphasizes the importance of customer feedback and innovation in maintaining the brewery's competitive edge, particularly amid challenges posed by the cost of living crisis.

Looking ahead, the brewery is preparing for its 200th anniversary in 2028, with plans for significant renovations to modernize its facilities. With a workforce of 1,600 and nearly 100 pubs leased to partners, JW Lees continues to expand its reach, including new acquisitions in Greater Manchester. The brewery's success reflects Manchester's growing reputation as a hub for hospitality, with Lees-Jones optimistic about the future.