IPL Season 19 Boosts Sales for Bars and Restaurants Amid LPG Supply Issues
Amid LPG disruption, IPL offers relief to bars, eateries
Mint
Image: Mint
The Indian Premier League (IPL) season 19, which began on March 28, is revitalizing India's hospitality sector, helping restaurants and bars recover from a recent LPG supply crunch. The industry anticipates a 5-10% growth on regular match days and even higher spikes during key games, as cricket fandom drives increased foot traffic and sales.
- 01IPL season 19 has led to a 5-10% expected growth in sales for bars and restaurants.
- 02High-profile matches are anticipated to generate even greater spikes in revenue.
- 03Hospitality venues are enhancing experiences with themed menus and promotions.
- 04The IPL has seen a 26% increase in viewership compared to last season.
- 05The restaurant industry is projected to reach ₹7.76 trillion by FY28, growing at 8.1% CAGR.
Advertisement
In-Article Ad
The Indian Premier League (IPL) season 19, which commenced on March 28, is significantly benefiting India's restaurant and bar industry, which had been struggling due to an LPG supply disruption linked to the conflict in West Asia. Hospitality businesses are experiencing a resurgence as match screenings, group dining, and delivery options attract customers over weekends. The industry expects a 5-10% growth in sales on regular match days, with even larger increases during high-profile matches. Rahul Singh, founder of The Beer Café, noted that the IPL creates a community atmosphere, enhancing the dining experience. Various establishments are capitalizing on this by transforming venues into “mini stadiums” and offering themed menus and promotions. The opening weekend of the IPL saw dramatic matches that drew over 515 million viewers, a 26% increase from the previous season, driving fans to seek live viewing experiences. In Bengaluru, bars reported a 10-15% increase in footfall during IPL screenings. Overall, the restaurant industry is projected to grow to ₹7.76 trillion by FY28, with the IPL serving as a significant catalyst for increased dining out.
Advertisement
In-Article Ad
The IPL is driving increased foot traffic and sales for restaurants and bars, providing much-needed relief amid recent supply issues. This boost in the hospitality sector can lead to more job opportunities and higher revenue for local businesses.
Advertisement
In-Article Ad
Reader Poll
How has the IPL influenced your dining habits?
Connecting to poll...
Read the original article
Visit the source for the complete story.




