The Rise of Vintage Hobbies Among Gen Z

Original: Why Gen Z is taking up boomer hobbies

Hindustan Times•Apr 2, 20262 min

In a Nutshell

Gen Z is embracing traditional hobbies such as knitting, baking, and birdwatching, reflecting a desire for nostalgia and simpler pleasures. This trend, dubbed 'Grannycore,' has seen significant increases in participation in activities like flower arranging and puzzle competitions, as young people seek to connect with pastimes often associated with older generations.

Key Points

01Gen Z is increasingly engaging in traditional hobbies like knitting, baking, and birdwatching.
02Participation in flower-arranging classes in Britain has nearly quadrupled from 2023 to 2025.
03Over 450,000 Gen Z individuals in Britain are now birdwatchers, a significant rise from 60,000 in 2018.
04The trend reflects a broader yearning for nostalgia and a desire to disconnect from technology.
05Social groups centered around these hobbies provide a grounded environment for young people to connect.

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Full Summary

Gen Z is turning to traditional hobbies such as knitting, crochet, and fishing, a trend referred to as 'Grannycore.' According to Eventbrite, interest in these pastimes is growing, with attendance at flower-arranging classes in Britain nearly quadrupling between 2023 and 2025. In the U.S., puzzle competitions have seen participation increase by 2.5 times. Birdwatching is also gaining popularity, with over 450,000 Gen Z birdwatchers in Britain, up from 60,000 in 2018. This trend reflects a longing for nostalgia, as many young people seek experiences they missed out on. Social groups like London Creative Gals provide opportunities for individuals to engage in these hobbies, fostering a sense of community and connection. The therapeutic benefits of such activities, including improved concentration and well-being, are also highlighted, suggesting that these 'old-fashioned' pastimes may offer valuable life lessons.

Key Figures

450,000

Number of Gen Z birdwatchers in Britain

60,000

Number of Gen Z birdwatchers in Britain in 2018

2.5 times

Increase in puzzle competition participation in the U.S.

quadrupled

Increase in attendance at flower-arranging classes in Britain from 2023 to 2025

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Why It Matters

This trend encourages young people to engage in hobbies that promote mental well-being and social interaction, potentially leading to stronger community ties.

Who is affected

young adults and community members interested in traditional hobbies

What to know

Individuals interested in these hobbies should seek out local classes or groups to participate and connect with others.

FAQ

'Grannycore' is a trend where Gen Z embraces traditional hobbies and aesthetics often associated with older generations.

Many Gen Z individuals are drawn to these hobbies due to a sense of nostalgia and a desire for simpler, more grounded experiences.

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