Bank of America's latest commercials for the Masters feature children reenacting memorable moments from Augusta National, such as Jack Nicklaus' legendary putt and Rory McIlroy's spectacular shots. This initiative is part of the 'Golf With Us' program, which aims to provide affordable golfing opportunities for kids aged 6-18 across the U.S. The program has already enabled over 100,000 children to play golf for green fees of $5 or less. With a goal to increase participation to 150,000 by 2026, the campaign has garnered additional support from professional golfer Rory McIlroy, who pledged $500,000 to fund more rounds for youth golfers. Since 2019, junior golf participation has grown significantly, with nearly 1 million new players, highlighting a 40% increase. The initiative also focuses on inclusivity, with over 20% of participants being girls, making them the fastest-growing demographic in the sport. Bank of America’s commitment to youth golf is evident through its sponsorship of events like the Augusta National Women’s Amateur.