Guide to Buying Gold on Akshaya Tritiya: Ensuring Purity and Authenticity
Planning to buy Gold on Akshaya Tritiya? Hereβs how to check hallmark and purity of 24K, 22K Gold
Mint
Image: Mint
As Akshaya Tritiya approaches, gold purchases are expected to surge. Buyers should verify the authenticity of their gold by checking the Bureau of Indian Standards (BIS) hallmark, purity levels, and using the BIS Care App for digital verification to avoid counterfeit products.
- 01Check for the BIS hallmark to ensure gold purity.
- 02Use the BIS Care App to verify the Hallmark Unique Identification (HUID) number.
- 03Request a Karat Meter test from the jeweller for accurate alloy breakdown.
- 04Perform a magnet test; pure gold is non-magnetic.
- 05Always demand a detailed tax invoice for your purchase.
Advertisement
In-Article Ad
With Akshaya Tritiya, an auspicious day for gold buying in India, approaching on April 20, 2026, it is crucial for buyers to ensure the authenticity and purity of their gold purchases. The Bureau of Indian Standards (BIS) hallmark is a key indicator of quality, and buyers should look for the BIS logo, purity markings in karats, and the Hallmark Unique Identification (HUID) number on their jewellery. To verify the HUID, customers can use the BIS Care App, which provides essential details about the jeweller and the piece's authenticity. Additionally, requesting a Karat Meter test can help confirm the gold content without damaging the item. A simple magnet test can also indicate purity, as pure gold does not attract magnets. Finally, obtaining a detailed tax invoice that includes the HUID, purity, weight, and breakdown of charges is essential to ensure a fair transaction. The tradition of buying gold on this day symbolizes eternal prosperity and is linked to the worship of Goddess Lakshmi, making it a significant cultural practice.
Advertisement
In-Article Ad
Understanding how to verify gold purity can help buyers make informed decisions, ensuring they invest in genuine products and avoid counterfeit items.
Advertisement
In-Article Ad
Reader Poll
Do you plan to buy gold this Akshaya Tritiya?
Connecting to poll...
More about Bureau of Indian Standards

India Aims to Cut LPG Imports by 20% Through DME Blending Amid Energy Crisis
Hindustan Times β’ Apr 19, 2026
Survey Reveals Consumer Concerns Over Silver Purchases in India Ahead of Akshay Tritiya 2026
Mint β’ Apr 19, 2026
Akshaya Tritiya 2026: Key Dates and City-Specific Gold Buying Timings
The Economic Times β’ Apr 17, 2026
Read the original article
Visit the source for the complete story.


